PRESENTING a FABULOUS Original Art Deco Fortune Cover January 1936. The cover of Fortune Magazine…
PRESENTING a FABULOUS Original Art Deco Fortune Magazine Cover May 1933.
The cover of Fortune Magazine for May 1933, framed and matted.
This is an ORIGINAL COVER, not a re-print or copy. It is the cover of an actual 1933 Fortune Magazine and we can 100% certify it’s authenticity. We have attached a COA on the back of the frame.
The frame is modern. It is a black poster frame with yellow acid free beveled matting. Perspex front. The frame and matting are perfect for the style of the era.
The cover print is an Art Deco depiction of an early Aviator and his cockpit, very relevant and contemporary to the Charles Lindbergh flights. Fields below and in CLASSIC ART DECO STYLE !
The cover is in near mint condition as can be seen from the photos.
This is one of the more iconic covers of Fortune !
Pained by ‘Roger Duvoisin’ as noted and signed on the bottom left.
Roger Antoine Duvoisin (August 28, 1900 – June 30, 1980) was a Swiss-born American writer and illustrator, best known for children’s picture books. He won the 1948 Caldecott Medal for picture books and in 1968 he was a highly commended runner-up for the biennial, international Hans Christian Andersen Award for children’s illustrators.
Duvoisin was born in Geneva, Switzerland in 1900. He learned to draw early having been encouraged by his father, who was an architect, and his godmother, a well-known painter of enamels. He studied at the École Nationale Supérieure des Arts Décoratifs in Paris. His first job was designing scenery, making posters, and painting murals. He also became a manager of an old French pottery plant before becoming involved with textile design, an occupation that eventually brought him to the United States. He married Louise Fatio, another artist from Switzerland. In 1927, they moved to New York City where he worked on children’s books and magazine illustrations. He became an American citizen in 1938.
Duvoisin died in June 1980. He sometimes gave 1904 as his year of birth but he was nearly 80 at his death, born in 1900—the US Library of Congress learned from a publisher, indirectly from his widow. Jeanne Blackmore, Duvoisin’s granddaughter, is also an author with her first children’s book, How Does Sleep Come? published in 2012.
Charles Augustus Lindbergh (February 4, 1902 – August 26, 1974) was an American aviator, military officer, author, inventor, and activist. At the age of 25 in 1927, he went from obscurity as a U.S. Air Mail pilot to instantaneous world fame by winning the Orteig Prize for making a nonstop flight from New York City to Paris. Lindbergh covered the 33 1⁄2-hour, 3,600-statute-mile (5,800 km) flight alone in a purpose-built, single-engine Ryan monoplane, the Spirit of St. Louis. Although not the first non-stop transatlantic flight, this was the first solo transatlantic flight, the first transatlantic flight between two major city hubs, and the longest transatlantic flight by almost 2,000 miles, thus it is widely considered a turning point in the development of aviation.
Lindbergh was an officer in the U.S. Army Air Corps Reserve, and he received the United States’ highest military decoration, the Medal of Honor, for his transatlantic flight. His achievement spurred interest in both commercial aviation and air mail, which revolutionized the aviation industry, and he devoted much time and effort to promoting such activity.
In March 1932, Lindbergh’s infant son, Charles Jr., was kidnapped and murdered in what the American media called the “Crime of the Century”. The case prompted the United States Congress to establish kidnapping as a federal crime if the kidnapper crosses state lines with a victim. By late 1935, the hysteria surrounding the case had driven the Lindbergh family into exile in Europe, from which they returned in 1939.
Fortune was founded by The Atlantic Monthly Company co-founder Henry Luce in 1929 as “the Ideal Super-Class Magazine”, a “distinguished and de luxe” publication “vividly portraying, interpreting and recording the Industrial Civilization”. Briton Hadden, Luce’s business partner, was not enthusiastic about the idea – which Luce originally thought to title Power – but Luce went forward with it after Hadden’s sudden death on February 27, 1929.
In late October 1929, the Wall Street Crash of 1929 occurred, marking the onset of the Great Depression. In a memo to the Time Inc. board in November 1929, Luce wrote: “We will not be over-optimistic. We will recognize that this business slump may last as long as an entire year.” The publication made its official debut in February 1930. Its editor was Luce, managing editor Parker Lloyd-Smith, and art director Thomas Maitland Cleland. Single copies of the first issue cost US$1 ($15.3 in 2019). An urban legend says that Cleland mocked up the cover of the first issue with the $1 price because no one had yet decided how much to charge; the magazine was printed before anyone realized it, and when people saw it for sale, they thought that the magazine must really have worthwhile content. In fact, there were 30,000 subscribers who had already signed up to receive that initial 184-page issue. By 1937, the number of subscribers had grown to 460,000, and the magazine had turned half million dollars in annual profit.
At a time when business publications were little more than numbers and statistics printed in black and white, Fortune was an oversized 11″×14″, using creamy heavy paper, and art on a cover printed by a special process. Fortune was also noted for its photography, featuring the work of Margaret Bourke-White, Ansel Adams, and others. Walker Evans served as its photography editor from 1945 to 1965.
During the Great Depression, the magazine developed a reputation for its social conscience, for Walker Evans and Margaret Bourke-White‘s color photographs, and for a team of writers including James Agee, Archibald MacLeish, John Kenneth Galbraith, and Alfred Kazin, hired specifically for their writing abilities. The magazine became an important leg of Luce’s media empire; after the successful launch of Time in 1923 and Fortune in 1930, Luce went on to launch Life in 1936 and Sports Illustrated in 1954.
From its launch in 1930 to 1978, Fortune was published monthly. In January 1978, it began publishing biweekly. In October 2009, citing declining advertising revenue and circulation, Fortune began publishing every three weeks. As of 2018, Fortune is published 14 times a year.
Art Deco, sometimes referred to as Deco, is a style of visual arts, architecture and design that first appeared in France just before World War I. Art Deco influenced the design of buildings, furniture, jewelry, fashion, cars, movie theatres, trains, ocean liners, and everyday objects such as radios and vacuum cleaners. It took its name, short for Arts Décoratifs, from the Exposition internationale des arts décoratifs et industriels modernes (International Exhibition of Modern Decorative and Industrial Arts) held in Paris in 1925. It combined modern styles with fine craftsmanship and rich materials. During its heyday, Art Deco represented luxury, glamour, exuberance, and faith in social and technological progress.
Art Deco was a pastiche of many different styles, sometimes contradictory, united by a desire to be modern. From its outset, Art Deco was influenced by the bold geometric forms of Cubism and the Vienna Secession; the bright colors of Fauvism and of the Ballets Russes; the updated craftsmanship of the furniture of the eras of Louis Philippe I and Louis XVI; and the exotic styles of China and Japan, India, Persia, ancient Egypt and Maya art. It featured rare and expensive materials, such as ebony and ivory, and exquisite craftsmanship. The Chrysler Building and other skyscrapers of New York built during the 1920s and 1930s are monuments of the Art Deco style.
In the 1930s, during the Great Depression, Art Deco became more subdued. New materials arrived, including chrome plating, stainless steel, and plastic. A sleeker form of the style, called Streamline Moderne, appeared in the 1930s; it featured curving forms and smooth, polished surfaces. Art Deco is one of the first truly international styles, but its dominance ended with the beginning of World War II and the rise of the strictly functional and unadorned styles of modern architecture and the International Style of architecture that followed.
Art Deco Fortune Magazine Cover May 1933.
Provenance: From a Wealthy Dallas Estate.
Condition: Near Mint.
Dimensions: In Frame: 23″ Tall, 19″ Wide and 0.3″ Deep